Sending out targeted ads based on prospect location is a powerful marketing tool \u2013 here\u2019s how to do it right. The most advanced location-based advertising technology is based on geofences or beacons \u2013 learn more in this video.<\/p>\n
Join John Arnott, business owner and digital marketing expert, to learn about the right way to market to and convert potential customers in a specific area. Learn more about John at https:\/\/johnarnott.com\/.<\/p>\n
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Additional Tutorials and Videos: https:\/\/www.youtube.com\/channel\/UCWPBBNmELlZKGyqhglfbhXw<\/p>\n
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In a global world, there\u2019s still a ton of value in marketing in a hyper-local way.<\/p>\n
Say you own a sandwich shop, and there are a whole bunch of office buildings nearby. Those workers are getting near their lunch time \u2013 stomachs rumbling, they\u2019re deciding where to pick up lunch. And suddenly they get an ad featuring your mouthwatering sandwiches \u2013 and now they\u2019re all coming in for lunch.<\/p>\n
That\u2019s a marketer\u2019s dream. Local, intent-based marketing that targets the people who are most likely to become your customers? It\u2019s powerful.<\/p>\n
And it\u2019s possible with proximity marketing.<\/p>\n
Geofencing and beacons are the two main ways of targeting and enticing customers based on their location and behavior.<\/p>\n
They both work well \u2013 but they\u2019re very different methods. Which one is right for your business, and how do you set yourself up for success? What do you need to know about proximity marketing in 2020?<\/p>\n
That\u2019s exactly what you\u2019ll learn in this video. Hit play to find out what you need to know about geofencing marketing, beacon marketing, and how you can use them to build your business.<\/p>\n
Want to know more \u2013 or have a proximity marketing idea I haven\u2019t mentioned? Drop a note in the comments and let me know.<\/p>\n
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What\u2019s the difference between paid ads and organic content? https:\/\/c1mdev.com\/c1m.ai\/whats-the-difference-between-paid-ads-vs-organic-content\/<\/p>\n
Will pay-per-click-campaigns work for your business? https:\/\/c1mdev.com\/c1m.ai\/will-pay-per-click-campaigns-work-for-your-business\/<\/p>\n
Digital marketing for seniors and boomers: https:\/\/c1mdev.com\/c1m.ai\/digital-marketing-to-seniors-and-boomers\/<\/p>\n","protected":false},"excerpt":{"rendered":"
Sending out targeted ads based on prospect location is a powerful marketing tool \u2013 here\u2019s how to do it right. The most advanced location-based advertising…<\/p>\n","protected":false},"featured_media":9596,"template":"","class_list":["post-9595","cfm_videos","type-cfm_videos","status-publish","has-post-thumbnail","hentry"],"video_link":"