{"id":8433,"date":"2020-01-23T02:10:14","date_gmt":"2020-01-23T08:10:14","guid":{"rendered":"https:\/\/c1mdev.com\/c1m.ai\/?post_type=cfm_videos&p=8433"},"modified":"2024-09-18T08:05:08","modified_gmt":"2024-09-18T08:05:08","slug":"your-digital-presence-what-you-need-to-know","status":"publish","type":"cfm_videos","link":"https:\/\/c1mdev.com\/c1m.ai\/video\/your-digital-presence-what-you-need-to-know\/","title":{"rendered":"Your Digital Presence – What you need to know"},"content":{"rendered":"

The digital presence of your company is how you present your brand and products to your potential customers.<\/p>\n

It consists of three parts: your website, your online reviews, and your social media.<\/p>\n

Your website\u2019s purpose is to answer the questions customers might have, and engage so they will raise their hand and say I want to know more.<\/p>\n

The structure of your website needs to have five key things:<\/p>\n

Hero Image
\n3-Step Plan
\nCurrent Content
\nTestimonials
\nMarketing Automation<\/p>\n

Review sites are the next step and they vary by business: it could be Google My Business, Yelp, or another site that works for your industry.<\/p>\n

And finally, your social media presence is the third area. You\u2019re showing customers you\u2019re an effective and visible brand. It might be a major driver of business, or just a checkbox \u2013 it depends on your business.<\/p>\n

Creating a compelling digital presence<\/a> ensures your business has its best for forward \u2013 to impress and engage your potential customers until they make a purchase.<\/p>\n","protected":false},"excerpt":{"rendered":"

The digital presence of your company is how you present your brand and products to your potential customers. It consists of three parts: your website,…<\/p>\n","protected":false},"featured_media":8434,"template":"","class_list":["post-8433","cfm_videos","type-cfm_videos","status-publish","has-post-thumbnail","hentry"],"video_link":"